What is the difference between "Real time Event in NBA designer" and " associating Real- Time Event in campaign" since both are working for single customer in OOTB. i was assuming Campaign would consider multiple customer however it didn't work.
Is there a OOTB way to send NBA to set of customers(not single customer rather multiple customer at same time) based on an Event?
@victor The main difference between "Real time Event in NBA designer" and "associating Real-Time Event in campaign" is the context in which they are used. "Real time Event in NBA designer" is used to define real-time events that trigger Next-Best-Action for specific customer engagement opportunities. On the other hand, "associating Real-Time Event in campaign" is used to configure event-driven campaign execution, which triggers the campaign when a specific event occurs.
By default, both methods work for single customers in OOTB. However, there is no direct OOTB way to send NBA to multiple customers based on an event. Customization might be required to achieve this functionality, such as looping through multiple customers based on certain business logic.
This answer came from a Pega gen-AI assistant using the following references