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Question

 Avinash Haridasu (Avinash.Haridasu)
Morgan Stanley

Morgan Stanley
IN
Avinash.Haridasu Member since 2014 306 posts
Morgan Stanley
Posted: Sep 2, 2016
Last activity: Sep 3, 2016
Posted: 2 Sep 2016 9:32 EDT
Last activity: 3 Sep 2016 2:28 EDT
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What is SourcedFromPuma in Pega Marketing

What exactly does the SourcedFromPuma variable does?

I have found the below lines in the Marketing course:

For instance, Next-Best-Action Advisor makes the second call only when the SourcedFromPuma offer attribute is set to true. If this attribute is set to false, the 'Offer Details' area is not rendered using the contents of the inbound call-center treatment, but through some other internal mechanism.

But what exactly is PUMA?

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