Question
Incedo Inc
Incedo Inc
CA
Incedo Inc
Posted: Apr 30, 2019
Last activity: May 7, 2019
Last activity: 7 May 2019 7:30 EDT
Closed
Tracking Emails that are delivered in the Spam folders
Hi,
We are currently doing a Migration from other Email Marketing platforms, some OOTB features that they have, seem to be hard to find or require some customization within the Pega Marketing portal.
Specifically, we are looking to track the following for Email marketing campaigns :
Spam -Tracking Emails that are delivered in the Spam folders
Score -
| Scoring refers to measuring the interest level of an individual. Score is calculated based on a number of criteria, including email clicks, web form submissions, visits, page views, link clicks and file downloads. |
Bounce back-
| Emails that fall into the Spam folder (Including junk mail folder) ; Manually moving the email from Inbox to Spam folder is not part of this count. |
If there have been similar implementations? Please let us know how they have been configured?
Posted: 5 years ago
PEGA
Pegasystems Inc.
AU
Hi,
I suggest reviewing Pega Marketing user guide. We do have Track email open rate, Tracking click rate and various other options depending on the type of Treatments selected.
https://community.pega.com/knowledgebase/documents/pega-marketing-82-user-guide
Hope this helps!
Cheers,
Santhosh