Question

Areteans Technology Solutions Private Limited
IN
Last activity: 14 Sep 2021 8:06 EDT
How to configure a Facebook Ads Use Case In Pega 8.5.1?
Hi,
We are currently in Pega v8.5.1. We have a Pega marketing setup in place and working and are trying to do a POC on Facebook Paid Media Ads. We have already established a successful integration with Facebook by adding the destination.
Can someone please explain the detailed step by step process to post Ads to Facebook? I mean what are the artifacts that we need to configure step by step. Till now we have done the following steps after successfully establishing the Facebook destination:
1) Configure the paid destination in Next Best Action Designer.
2) Create a simple Paid strategy with Proposition import and results(in the NBAD itself).
3) Enable a particular action for Paid channel.
4) Enable all the Paid media related agents.
I have gone through loads of articles on PDN but none of them explain the end to end configuration setup.
Thanks,
Chiranjeet Mishra