Question
Virtusa
US
Last activity: 27 Nov 2023 5:22 EST
Can Predictive model be used for outcome prediction based on historical data ?
We have historical data along with specific offer as outcome, we would like to build a model by leveraging existing historical data and predict top one offer based on current state predictors values.
Will predictive model suitable for this use case?
Can one predictive model be used to derive the propensity for each offers based on given predictor values ? if yes then please suggest which predictive model OOTB template should be used.
Thank you in advance.
***Edited by Moderator Marije to add Capability tags***
Accepted Solution
Updated: 27 Nov 2023 5:22 EST
Pegasystems Inc.
NL
For propensity predictions we strongly recommend using Pega's closed loop Adaptive Modeling approach. These self-learning, contextually scored predictive models provide a mostly hands-off approach giving every action/treatment its own model.
Regards
-Otto
Updated: 22 Mar 2023 16:42 EDT
Virtusa
US
Any comments/feedback on this query would be appreciated. Thank you
Hi @Otto_Perdeck , @Peter van der Putten , @KevinZheng_GCS , @Ivar_Siccama - FYI
Accepted Solution
Updated: 27 Nov 2023 5:22 EST
Pegasystems Inc.
NL
For propensity predictions we strongly recommend using Pega's closed loop Adaptive Modeling approach. These self-learning, contextually scored predictive models provide a mostly hands-off approach giving every action/treatment its own model.
Regards
-Otto